My boss believes we should send our newsletters out every week. I and another co worker believe that we should send them out every two weeks.
We think, that if you send out too many then the reader will simply delete them and never look at them. But if you send them every two weeks people will be more inclined to see what we have to say.
I just want to settle this by asking the people what they think.
i think every 1 1/2-2 weeks would be good
i think every 1 1/2-2 weeks would be good
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That depends on your newsletter.
Most newsletters I know of are sent out once a month.
If your newsletter is very interesting, with information wanted by the clients then you could get away with sending them out more often. However, if your newsletter is not so interesting and had items that are not so important to the clients, they will not want to be bothered with it, maybe – at all.
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You’d do better to do some research. You are going to get a dozen answers here, if you are lucky. What you need is a marketing study, where some enterprising MBA interviewed 300 people.
If you want some help with your web site, which was on a different Q, contact me via my profile.
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