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Social media is in its infancy stage in India and is growing at a fast pace. With over 25 million Indian users, it is obvious that Facebook is reigning the social media circuit [...]

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U.S. Representative Jackie Speier  (D-CA) introduced “Do Not Track Me” legislation in Congress today that would let people block the tracking of their online activity.

“People have a right to surf the web without Big Brother watching their every move and announcing it to the world,” said Speier .

“The internet marketplace has matured, and it is time for consumers’ protections to keep pace.”

 The Do Not Track Me Online Act of 2011 would authorize the Federal Trade Commission to enforce regulations that would give people a right to block companies from tracking their activities as they use the Internet.

The bill would allow the FTC to exempt commonly accepted commercial practices like the collection of information for billing purposes.

“Consumers have a right to determine what if any of their information is shared with big corporations and the federal government must have the authority and tools to enforce reasonable protections,” said Speier.

In a recent article, we asked how business owners and CEOs can keep up with new technologies and strategies in the digital age. It’s a topic we discussed with a few people at Pubcon in Las Vegas. 

"The pace of change is frightening," New York Times tech columnist David Pogue told us. "In the last three or four years…it’s becoming overwhelming for me. I mean, it’s my job. I eat and breathe keeping on top of tech, and people will say ‘what do you think of…’ something I’ve never heard of and everyone else has, and it’s like oh my god, now I’m behind. So I don’t have any idea how a CEO is supposed to keep up."

"Obviously there’s people like me and websites, whose job it is to filter stuff for you, and bring to you what’s important," he added. "That would probably be one way to do it, but I think it explains why in general business is always behind the curve." 

A similar subject also came up in a conversation with well-known consultant Chris Brogan, who says, "What I look at is, I try to stay with a product or sale solution mindset, and I say, ‘Is there a reason this is gonna add to what I’m working on right now?’ and if I go try this new social network, is that likely to be where my new target audience is gonna be?"

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"Honestly, it’s really interesting," he adds. "Everyone’s always chasing the new thing. I think you go backwards and look at the old things. I’m amazed at who’s not searching inside eBay or who’s not searching inside of Amazon or whatever…who’s not really working their email marketing lists, as opposed to just beating it over the head with automated stuff."

That’s a great point. The rate at which all of this stuff comes out is unreal, and a lot of people try so desperately to stay on top of the latest and emerging trends, that they leave behind proven and established opportunities. 

"I think with time management, you just have to keep going with the mindset of what you real goal is, and keep paring away," says Brogan. "It’s like I’m a priest and I give absolution all the time. I’m always like, ‘You don’t have to try Quora just because everyone’s always inviting you to it.’ I haven’t said yes to that invite yet. I’m sure it’s gonna be great. Whatever. You know what? I stopped reading TechCrunch and Mashable because my friends will tell me when something really cool’s coming. I read their sharing of TechCrunch and Mashable, because then I get the story I really care about."

Brogan is certainly not alone, which is why social search is bound to become much more integral to the way people interact with information on the web (good news for Microsoft, given its recent deal with Facebook to integrate social data into its search results). 

"So then the other thing with time management is – I keep telling people this – in the Internet space, there’s more work than there is time in a day, and there always will be," Brogan adds. "If you don’t put the gate down and you don’t say, ‘Time is up,’ it’s you. It’s your doing. You know, if you’re missing out on family life, it’s your choice."

Just in time for Earth Day, Oceanhouse Media has released two special iPhone and iPad apps based around Dr. Seuss’s classic book, The Lorax. First published in 1971, The Lorax was written by Dr. Seuss to teach children about the value of caring about the environment.

Like the other Dr. Seuss apps for the iPhone and iPad, the spirit of the characters and story are recreated for touch devices. And just like the other Dr. Seuss eBooks, the book can either be read aloud at a set pace, put in auto-play or readers can read and interact with the book on their own. The eBook costs $3.99.

Lorax Garden for the iPhone is $2.99 and while it will work with the iPad, it was designed for the iPhone. Lorax Garden is a game for young users that picks up where “The Lorax” ends and asks kids to replant Truffula Forest using the one remaining seed.

You “plant” the trees by watering potted plants and growing flowers to earn extra “care” hearts that can make the trees grow faster. After repopulating the forest, e-mail postcards of the revitalized place can be sent from the app. The game is cute, but the replay value is pretty limited, so our vote is for The Lorax eBook if you’re looking to expand your Dr. Seuss digital collection.

Despite being written in an era that was far different from the world we live in now, The Lorax remains a valuable and entertaining story and is a great way to bring the concept of “Going Green” to younger kids.

Tags: dr. seuss, earth day, ipad apps, iphone apps, Kids, the lorax

What is the difference between Grey and White Hat SEO?

White hat seo is using ethical SEO techniques to rank your website high in the search engines – techniques which search engines themselves recommend.

Grey hat techniques are boarder line techniques used to get high rankings – many of the times they are not ethical techniques but the search engines can not really penalize you for this – Lets have a look at an example.

lets say you have a website and published a couple of articles – Now its no secret that backlinking to these articles on your website will help boost your rankings – however too much backlinking can get you penalized. so you will need to do this moderatly which will take time.

Now lets have a look at a grey hat technique.

You publish your articles on ezine article directory or goarticles – Now everyone knows that google or other search engines will not be penalizing such high authority sites as they have much trust.

To get good exposure for your articles and to push them up to the top of the search engines you can point as many backlinks to these articles as you like without risking a penalty – your article will boost up on the search engines much faster and you dont have any risk attached.

Building backlinks at such a high pace will get you sandboxed or penalized but not if you are using other sites to point the backlinks to.

hope this makes sense